Customer’s request: new packaging for chocolate dispenser

MIP’s answer: the idea is to create an object for display in the sales point representing an invitation to consume single portions but living the possibility of buying a whole box, exploiting the brand’s very well-known box. We looked toward packaging that could represent a link in the modular chain of display with a suitable opening to allow the purchase of a single product but simple to reload with also the possibility – thanks to a simple hooking device – of being transformed into a take-away pack containing a greater quantity of the product.